Sunday, 7 November 2010

Tutorial

During this tutorial I received a lot of advice that would help push my idea in the right direction. I was bogged down with how the layout would look as a whole with all the design elements in it, but what I didn’t do before using Indesign was look at the elements individually and get a better understanding of what it was I wanted from each of them.

It was also evident that I need to think about who my target audience is, at the moment, because my use of vectors and dull colours, the design didn’t look interesting or modern at all and most likely aimed at the older generation, which was not what I wanted. The format of the book needs to be carefully thought out too, whether a thin book would suggest vulnerability or if a thick one would show overpowering characters within the book. I need to experiment more with a variety of typefaces in order to arrive at my final choice and not just plonk in what I think looks good.

In order to get a better idea of what type and colour worked well together, I started to look at books with a graphic system, ie. A set of books in the same collection. I found that large imagery worked well, there also needs to be some sort of pattern going on in the background which would feature in the book design to tie all the books together.



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